When you decide to start a business, it becomes a choice that can expand into a multitude of actions. This can be referred to as the journey or process of entrepreneurship! Whether you venture into online activities or physical motion, the committment to building something from scratch teaches you a few things in a personal and professional aspect.

Passion-Driven Work

The beginning of a project or business idea begins with the same undeniable emotion: Passion.

A charge of energy and strong belief in your works, (completed and yet to take place), serves as the entry point to a forward forum of stability. When you have that solid foundation to fuel each piece of the matter, the work thrives as a source of continuous production.

Consider the concept of Recycling -

The action or process of converting waste into reusable material

With a successful business, you may have to take certain ingredients and reuse the key theme, deciphering into different meanings. The great thing about this is that the ability to derive multiple meanings from one pillar concept is evidence that the root (Your company) is the fulfillment, the solid seed.

Passion is the entry point, not the system.

Once you bring that realization to the forefront, it is the next piece in the Recycling process that keeps that movement going.

1. Root/Seed = Your Company

2. Passion = Starting Point

3. System = Realizations/Sustainability

4. Recycle!

Women-Led Brands

Refinement.

Intuition.

Restraint.

We have seen many Female-Led Brands and Organizations come to the forefront in recent times. The noble display that aids to guide the aspect of leadership is shown in these three notions. As the digital platforms are a representation of showing up to the online environments, a defying standard that we take note of is how we take our place with confidence.

Today's market is shaped around constant output and production which can inherently put a pressure to create relevant ideas that keep the position uplifted. This in turn, shapes media consumption with our audiences and molds attention span rapidly.

With this idea in the front of mind of business aspects, there can be a wonder of getting around this unavoidable matter.

A few recent research sessions pointed to the combination of Less is More & Intentional Appeal. Nowadays, people are wanting to have a steady & comfortable feeling. With much uncertainty in the air, stillness and consistency shows up in pillars of positive feelings. Joy, Simplicity, and Momentum create an ease that allows the other elements to take place. This full combination flows into the Recycling phase.

Refinement.

Intuition.

Restraint.

Ida B. Wells

Ida B. Wells was an American journalist that built independent press platforms when mainstream outlets were the dominant environment. In her works, Wells was able to build a sustainable trust outside the traditional systems that had preset the themes and standards. This was a inspirational example of transforming limitations into infrastructures. At the face of needing to overcome certain challenges in order to progress through her works, she did not hesitate to lay the groundwork that served in making pathways for the following generations.

How does this apply to the New Age of modern authors and business owners?

Entrepreneurship begins with voice and the decision to create a platform when none fully exists for you! For many women in media, the pinpoint is often framed around commerce or a salegoal. The contrast of that can create a bit of friction in regards to building a solid structure with given resources. In storytelling aspects, the weight then lays in the creation versus the numerical value.

A current rise of Substack writers, niche fashion/media platforms, and women-led newsletters continue to rise. With these ideas in place, fulfilling the work to lay the groundwork (similar to Ida's pathway) is a reminder that the passion-driven work will be the main factor to fruition.

Takeaways & Motivations

A key ruling that Ms. Wells instilled within her work is the necessary value of publishing with verified facts to set the standard for credibility. This is a responsibility that aligns with media ownership and editorial control, allowing writers and journalists to assist in shaping narratives and protecting sources.

To preserve nuance and prevent oversimplification, in-depth reporting was a method of ensuring that each piece of work kept the quality and intention in place. While not each interaction or output must be in the drawn out form, this serves in motivating the highest level of practice and quality of self.

In all of these works, Ida B. Wells displayed that the foreground needed for her position was the requirement of courage, persistence, and commitment. This is a inspirational motor that carries a longlasting theme for writers, female business owners, and more.

Identity vs Output

In the experience of building from your inner, a few identity roles are molded. The role that brought the idea to place, the role that progresses in the evolution, and the role that is operating in full capacity.

When first stepping into a position of business, leadership is the automatic enrollment. In all phases of building there is a requirement for showing up as your best self! At the start of that process, there is a innate connection with self that begins the groundwork. Progressing into evolution is a pivotal stage as the need of detachment from that role can be challenging. The level of quality enhances, the call for discipline strengthens, and emotional regulation is necessary for moving forward.

The Separation of Identity is instilled in each stage as that is what allows for a seamless transition into the next stage. In personal experience, I have endured the challenges of having trouble detaching from a previous identity. While it is not a bad thing, it can cause limitations and stagnation which produces more pressure into the process.

With the layer of Output, keeping this awareness of Identity Shifts will contribute to creating high-quality output for your business.

Community as Infrastructure

Recently, I looked into the resource of Skool - a individual platform to engage and connect within business. It is a way to acquire real-time thoughts with your audience.

When adding the veneer of connection in your foundation, the amount of valleyways available are custom to the preference and outreach that you set. Whether it is a prominent media app or more personalized source, that layer of building creates the setting for your audience. The fulfilling thing about this is that this step is interchangeable with the evolution that takes place!

In National Small Business Week, taking these elements into account can assist in the learning experience of building from the ground up. Starting a business is a wondrous volume that begins with exploring an idea and working to grow a expansion of good works!